Wine business events

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The annual Wine Sales Symposium is on May 14 in Santa Rosa. Submitted photo.
The annual Wine Sales Symposium is on May 14 in Santa Rosa. Submitted photo.

RISE Climate & Wine Symposium 

The six-day RISE Climate & Wine Symposium at Charles Krug Winery brings together leaders in sustainable winegrowing to address key topics that include water efficiency, energy savings, soil health, social justice, waste prevention and climate action on Tuesday through Thursday, April 29 to May 1, and May 6 to 8, from 8:30 a.m. to 1:30 p.m. 

For details and tickets visit website.

Charles Krug Winery, 2800 Main St., St. Helena

CIA Wine & Beverage Summit

The 2025 CIA Wine & Beverage Summit, formerly Somm Summit, provides an opportunity to bridge the gap between theoretical knowledge and practical application. This year’s program will be held at the CIA at Copia on May 5 and 6.

The summit is designed to empower wine professionals with the essential skills and knowledge they need to fuel their professional growth and industry connections, enhance their business acumen, and build successful wine businesses.

The cost is $650 at www.ciabevpro.com

CIA at Copia 500 First St., Napa

Wine Sales Symposium

The Wine Sales Symposium, a one-day event designed to equip wineries with the insights, strategies and tools needed to thrive in today’s competitive market, will be held on May 14, in Santa Rosa.

This year’s symposium kicks off with the State of the Industry session, offering a deep dive into current market trends, shifting consumer behaviors, and where new growth opportunities are emerging. 

From there, attendees will explore a wide range of sales-focused sessions covering everything from brand-building through archetypes and earned media strategies, to modern approaches for wholesale success, wine club growth, and social media engagement. 

The day concludes with a panel, Cracking the Code, featuring wine brands that are not just surviving but thriving in today’s challenging market. These leaders will share real-world strategies, creative thinking and the smart moves that have fueled their success.

The conference program includes an outdoor catered lunch and network at an end-of-day wine social featuring local wines. 

Attendees can also visit with onsite sales and marketing vendors at the event and network with winery owners, marketing executives, sales professionals, wholesale distributors and DTC experts leading to potential new business relationships and collaborations.

Conference overview & registration

Sovos ShipCompliant Wine Summit

The 20th annual Sovos ShipCompliant Wine Summit returns with a day of user training followed by a conference on wine industry compliance and technology on Wednesday, May 21, and Thursday, May 22, at Napa Valley Marriott. 

Tickets are $119 for user training only, $299 for the conference day or $339 for the full summit; taxes may apply. For more information or to register visit the website

Napa Valley Marriott, 3425 Solano Ave., Napa


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